What we think, like, do & more!

Important, not so important, serious and whimsical thought, images, sketches, ideas and observations – to share…


Flying the flag for Great Britain!

6th January 2017 |

As part of the new factory signage designs we are currently producing for Forza Doors & Frames, we agreed with the client that it would be great to reactivate the disused flag pole that sits in the front ... Read More

Never mind stair rods, it’s raining veneers!

22nd December 2016 |

When Forza Doors & Frames approached us to help them design and produce a quality Christmas gift for their clients, we settled on a Forza branded Golfing Umbrella. When we started concepting the designs, we had this mad idea ... Read More

It’s all in the name…

13th June 2016 | wecre8 thoughts

Having worked on lots of brand naming projects, it’s interesting to see how the ‘pro-leave’ and ‘pro-stay’ camps have evolved the names they are using to try and be as short, snappy, descriptive and memorable as possible.

Based on these ... Read More

RBI rocks it with WECRE8 graphics…

3rd January 2016 |

We were asked to create an exciting and ‘metal/rock’ based identity and styling for the RBI annual event at the cool Koko venue in London. The event was buzzing and the graphics looked superb…

Read More

The Light Fantastically Annoying

8th December 2015 | wecre8 thoughts

It’s that time of year when we all reach for the dusty box of sparkling lights. BUT hold on, who was it that put these away last year? As whomever it was has once again presented me with an illuminating ... Read More

Selling the sizzle

11th November 2015 |

Don’t you just love firework packaging, it’s the ultimate graphic art for selling the sizzle and not the sausage.

We love this ‘timeless genre’ of packaging design. The crazy concepts and graphic themes that romanticise and empower that tiny ... Read More

A blast down ‘memory’ lane!

3rd September 2015 |

Rifling through an old storage box from ‘studios gone by’, I came across an unopened box of floppy disks, now theres a blast from the past! Looking at the packaging it was funny to think that these disks were ... Read More

The bigger the brand….

14th June 2015 |

I wonder if JK Rowling ever considered, on her train journey back from Manchester, just how big and commercially exploited the Harry Potter brand would be. I have watched the films, read a couple of the books and even ... Read More


1st March 2015 | wecre8 thoughts

Having spent several months in development and testing, we are excited to announce that we can now deliver Augmented Reality (AR) solutions and are currently working on our first major AR App project with one of our clients, looking ... Read More

Google not translate


In the geekiest experiment ever, CDZA co-founder Joe Sabia shows us what happens when we translate the lyrics of the Fresh Prince of Bel-Air through ... Read More

Recession-Beating Jobs…

3rd January 2015 | wecre8 thoughts

I simply love the article that I received in my inbox today…it seems that a recent study commissioned by CareerBuilder has found that one of the top 5 recession beating jobs appears to be ‘Fishmongers and Poultry Dressers’ – up 13.9%. How ... Read More

Viva La Vector!

3rd May 2014 |

We were recently commissioned to produce large format graphic artwork for a client whose business is endorsed by several association logos. On requesting suitable master artwork for each of the endorsements from the associations, we had great difficulty in ... Read More